Thursday, 22 November 2012

Fix Arial






Arial was created as a substitute for Helvetica, but most graphic designers consider it a poor substitute, and avoid using it if they can. The challenge was to redesign Arial, perhaps with small changes or major changes, but to make it into an alternative to Helvetica that a designer could love, maybe even prefer. My approach was to make Arial sleeker by analysing where letters flicked and joined and adding curves to make it more streamlined.


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